Whether you have the fledgling of an idea, a new and growing business, are looking to explore new opportunities or discuss what’s gone not quite so right recently, our first Entrepreneur in Residence, Rachel Jones, offers free one:one advice sessions to help you on your way. Having worked in industries as diverse as agriculture and branding, created a product at the kitchen table and taken it global, then set up a tech business on the back of experiences gained with counterfeits, Rachel’s experience is far reaching. She is passionate about all aspects of business but, in particular, intellectual property: what it can do for you, should do for you and how you can protect it.
Bio - Rachel Jones
A firm believer in ‘look up, look out’, Rachel has driven export strategies in every business for which she has worked, or founded. Creating the Totseat chair harness (for babies who lunch) in 2005, the product’s journey encompassed 40 countries, sales of over 500,000 units, copies and counterfeits. Thanks to its robust intellectual property, the Totseat (somewhat astonishingly!) survived, and from this experience a new business, SnapDragon, was born.
Rachel founded SnapDragon to help other SMEs fight fakes online. SnapDragon’s Swoop software delivers affordable, accessible brand protection to businesses - keeping brands, revenues and customers safe around the world. Bootstrapping the business for the first two years, Rachel has grown SnapDragon to a team of 26, protecting global brands online around the world.
Rachel is a member of the Scottish Ministerial Trade Board, The European Intellectual Property Office SME Task Force, and the Anti Illicit Trade Group.
She won Innovator of the Year and was Highly Commended as CEO of the Year at the 2018 Computing [Magazine] Women in IT Awards and was also Finalist Entrepreneur of the Year at the Amazon Growing Business Awards 2018.
Free 45 minute appointment slots.
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