• Are you a Glasgow based SME with growth potential*?
• Are you looking to take on staff? 
• Do you have ambitions to enter International markets?

Business Glasgow is working with various organisations to deliver a programme of masterclasses aimed at supporting Glasgow based SMEs to grow and enhance their competitiveness.

Join Matrix for their masterclass that will introduce participants to the basics of marketing strategy.  They will cover the importance of undertaking market research prior to considering key elements of the marketing mix.  At the conclusion of the masterclass participants will be equipped to develop a marketing plan for their organisation.

The masterclass will cover the following:

• Marketing Strategy
• Market Research
• The Marketing Mix
  • Product
  • Price
  • Place
  • Promotion
  • People
• Customer Adoption

To register:

Email info@business-glasgow.co.uk with the following information:

• Your name
• Your business name
• Business address and postcode

Eligibility

• Your business must reside within the Glasgow Boundary
• You must be able to demonstrate a projected increase in turnover over the next three years i.e. *£250k over the next three years
• You are required to meet with a Business Adviser prior to attending any of the masterclasses.

European Regional Development Fund

This masterclass has been developed as a result of ERDF (European Regional Development Fund), read more here.