With a client base including an enviable set of blue-chip organisations, mid-market corporate companies and high-profile consumer brands, Dog Digital’s Owner Gerry McCusker, has dramatically grown the business since its inception in 1996. Having one initial office in Glasgow, Dog Digital now has offices across the globe in locations including London, Singapore and Jakarta.
Providing clients with a fully integrated communications service, Dog Digital offer a range of digital services from social media management, advertising and search engine optimisation through to developing creative film, apps and multimedia content.
Examples of their work include creating and implementing global social content for The Macallan, management and development of digital content for all L\'Oréal brands and development of a digital platform for 19 Heineken brands to name a few.
With business booming and further growth ambitions in mind, Dog Digital’s Directors were keen to attract new clients by developing their media business. However, with media requiring substantial upfront costs, readily available funds are essential in ensuring that profitable opportunities in this area aren’t missed. Due to this, Dog Digital secured initial funding through a private source but were left with a funding gap that they were looking to fill.
After finding out about Business Loans Scotland and the £7 million dedicated pot of funding available for Scottish SMEs, Gerry and his fellow Directors decided to apply.
After completing the simple and straightforward online application process, Dog Digital secured a loan of £100,000 giving them access to the working capital required to grow the business without delay. The loan awarded will be utilised to promote the growth of their media business and is also expected to create new employment opportunities, with more expected to follow in the near future.
Full story: Business Loans Scotland