Introduction to Exporting and Market Readiness
Event Location
Glasgow Chamber of Commerce, 30 George Square, G2 1EQ
Event Start
24 January 2019 , 08:30
Event End
24 January 2019 , 10:00
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  • Are you thinking about making the first move into exporting?
  • Are you confused as to where to start?
  • Want to know who can support you?

You need the Passport to Export – a series of short, sharp, interactive workshops that will give you all the information you need to start trading internationally.

Through four workshops the Passport to Export will help you explore the exciting prospect of growing your business on the global stage. If you have little or no previous exporting experience but would like to find out a bit more about what is involved these workshops are for you.

The workshops are FREE and are delivered between 8.30 am and 10.00 am or 4.30 pm to 6.00 pm so that they don’t impact too much on your working day. You will also have the opportunity for networking at the beginning and end of the workshop and to hear from businesses who have already taken the first steps into exporting.

Workshop 1: Introduction to Exporting and Market Readiness?

This workshop will cover:-

  • Planning for Export
  • The decision to export
  • Planning for export success
  • Assessing your export capability
  • Researching your Markets
  • The importance of good market research
  • Sources of research available
  • Export market identification and selection
  • Cultural and language considerations
  • Export market development
  • The pros and cons of the different routes to market and market segmentation

Presenter - Jane Milroy – International Trade Advisor

Supported by Scottish Development International

A language graduate with a postgraduate diploma in marketing, Jane has over 25 years’ experience in international sales and marketing working within the drinks, manufacturing, veterinary and retail sectors. She has extensive expertise in strategic planning, project management and delivery, international business development, channel management, senior-level relationship development and collaborative engagements.

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To reserve your place on any or all of the workshops please email Elaine Rodger on or call on 0141 204 8332.

All Workshops

Workshop 1: Introduction to Exporting and Market Readiness

Workshop 2: International Finance

Workshop 3: Legal Aspects of International Trade

Workshop 4: International Logistics